Why Save Water

Be aware – like we are with recycling

We are more aware of our environment than ever. It’s only a matter of time before water conservation goes the same way as recycling of household waste. Both are modern-day issues: recycling came about because we need to conserve the world's natural resources and reduce waste. In the same way, changes in weather patterns and the effects of global warming have had such a dramatic effect on the UK’s water supply that scarcity and cost are becoming increasingly important issues for all of us.

Did you know?

• East Anglia's rainfall is only half the national average.
• Cambridge is the driest part of this dry region. It has less rainfall than Barcelona.
• Cambridge has a high population density and that population is increasing at a greater rate than many areas of the United Kingdom.
• Summer rainfall is mostly likely lost through transpiration from plants and evaporation so is of less value for recharging water resources.
• Winter rainfall sustains the aquifers.

Stop taking water for granted

We’ve all grown up taking water for granted. Turn on the tap and there's water. Flush the toilet and there's water. Take a bath. Put on the dishwasher. Turn on a hosepipe. We use water without really thinking about it. We’ve never had to change our ways – until now. We’re at the tipping point of needing to take a more active role in reducing the amount of water we use, otherwise we will ultimately suffer higher water bills.

How can I save water?

It’s easy. Water-saving doesn’t require drastic measures, huge expense or big shifts in the way you do things. Think of it like giving up smoking or chocolate – you can’t just quit immediately. Start at the beginning with small incremental steps, get to understand how much water these steps save (and how much extra money you’ll have in your pocket), then take on more water-saving measures.

How much money could I save?

You can reduce your water usage by adopting some of the tips featured on this website and with help from our products. Remember, the less water you use, the more money you can save. Over the course of the year, it can add up to a significant saving.

• Reduce your water usage by 9 litres a day; you could save up to £6.50 a year. You can do this simply by saving the cold water that runs as your shower warms up with a pop-up bucket.
• Reduce your water usage by around 20 litres a day, and you could save up to £14.60 a year. You can achieve this by combining our top 5 tips with one of our Get Flush Starter Kits.
• Reduce your water usage by 45 litres a day, and you could save up to £32.85 a year, including the cost to heat the water. You can achieve this with one of our Get Flush Starter Kits and taking a (non-power) shower instead of a bath.

Put all this in perspective.

Water is a global resource. Of all the water in the world, only 3% is fresh, and of this only 10% is available for human use. The rest is frozen in glaciers or polar ice caps, or deep within the earth beyond our reach.

Consider how much water is needed to grow what we eat and drink. According to UNESCO it takes:

So be aware. Use less water and help both the environment - and your pocket.

2009 Save Water Save Money Ltd